The City of Seattle has just released new findings on technology access, adoption, social media use and civic participation by Seattle residents. These are available at seattle.gov/tech/indicators with key findings available in multiple languages.
A video presentation and discussion is also available to view.
“This data shows that we’re making great strides in technology, but a digital gap still exists between our neighbors,” said Mayor Ed Murray. “We’re already using the data in this report to influence how the City of Seattle interacts with our neighbors and to better target our outreach and engagement strategies.”
The findings are based on feedback from 2,600 residents via online and phone surveys and in-person focus groups with immigrant, disabled and African American communities, to ensure the City heard from those who are often under-represented in surveys or are historically technologically-underserved.
The continued rise of smart phone and tablet use provides outstanding opportunities for government to reach more residents,” said Councilmember Bruce Harrell, chair of the Council’s Public Safety, Civil Rights and Technology Committee. “The information from the focus groups will help us improve services and how we reach all communities. We will take action on improving access to web services by making them available in multiple languages.”
Since 2000, the City’s Community Technology Program has conducted community research to find out how Seattle residents are using technology, and barriers to use. The results of this research are used by the City in a variety of ways, including to guide our Technology Matching Fund awards, cable franchising, and public information and engagement efforts by a wide range of City departments. It also provides data that non-profits and schools can use in grant proposals and to strategic planning.
Here are a few of the findings:
• 85 percent of Seattle residents have Internet at home, leaving about 93,000 Seattle residents without home Internet.
• 58 percent of Seattle residents now own smart phones, up from 35 percent in 2009.
• Education and age are the most significant factors differentiating technology access and adoption, but the data also shows important differences based on the income, ethnicity, and abilities of those surveyed.
• Broadband and cable TV prices continue to be of concern, but increasing broadband speed is important to those surveyed, with high interest in using higher bandwidth applications.
• The study finds that there is still a significant gap in access to Internet and the skills to use it, though the digital equity gap is more focused in skills and uses of the Internet than on basic access.
See much more on the Technology Access and Adoption Report page.